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Michella has been immersed in the television industry for over 15 years, gaining extensive experience in various aspects of the profession.She has been a news presenter at Sky News Arabia since 2017, transitioning into the world of politics after having hosted the morning show and worked as a news producer at Sky News since 2015.Before moving to Abu Dhabi, she worked at MTV Lebanon, where she held the position of Account Executive in the marketing and advertising department and was a television presenter between 2009 and 2015.Although she holds a Master's degree in Nutrition Sciences from Saint Joseph University in Beirut, she gradually made her way into journalism, eventually becoming a main news presenter at Sky News Arabia. She also produces her own digital platform program in addition to writing and preparing documentaries.She is a certified trainer, holding a qualification from QUALIFI in the United Kingdom, "Level 3 Award in Education and Training."

The course aims to empower trainees to master the skills of TV Presenting and media appearance, voice-over, podcast production, and digital content creation utilizing artificial intelligence.
Be the "one man crew"  by training with the experts of Sky News Arabia Academy. 
Ten days of intensive training where we refine your skills in leading media fields.

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Michella Haddad - Sky News Arabia Academy

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Objectives:<ul><li>Empowering trainees to master the skills of TV Presenting and media appearance, voice-over, podcast production, and digital content creation utilizing artificial intelligence.</li><li>Trainees will receive their own graduation projects in each subject, in addition to a graduation certificate from Sky News Arabia Academy."</li></ul>&nbsp;Course outline:TV Presenting and Media Appearance:<ul><li>Controlling body language and communication, learning TV and live interviews.</li><li>Art of media appearance.</li><li>How to deal with the camera, managing conversations.</li><li>Preparing for bulletins or interviews, and the nature of working in the newsroom.</li><li>Learning the basics of editing and the pillars of the news bulletin.</li><li>Knowing the types of guests and the criteria for selecting them, and dealing with breaking news and coverage.</li><li>Coordinating with the bulletin producer and the team, and understanding the principles of analysis and question writing.</li><li>Learning voice-over, eliminating local accents, and improving presentation, breathing, and linguistic skills.</li></ul>&nbsp;Voice-over and Podcasting:<ul><li>Learning how to execute distinctive voice readings of texts with multiple and diverse styles and voices.</li><li>Understanding basic voice recording techniques and selecting suitable equipment to achieve high audio quality.</li><li>Learning how to use audio editing software to process audio files, improve their quality, and add sound effects.</li><li>Empowering participants to develop a unique voice style that reflects their personality and distinguishes them in their work as voice-over artists.</li><li>Learning how to prepare and organize episodes and manage podcasts professionally, including identifying suitable topics, preparing scripts, and directing interviews.</li><li>Understanding how to market podcasts and increase listener audience through effective marketing strategies.</li></ul>&nbsp;Digital Content Creation and Artificial Intelligence:<ul><li>Introducing participants to the concepts and methods of digital content creation, including different types of content and production tools used.</li><li>Developing effective writing and editing skills to produce engaging and distinctive content online.</li><li>Learning how to use modern technology such as artificial intelligence and data analysis to improve content quality and increase audience engagement.</li><li>Understanding how to effectively manage digital content and market it to target audiences on social media platforms and other digital channels.</li><li>Learning how to use data to analyze content performance, identify trends, and new opportunities to improve strategies and increase work efficiency.</li><li>Understanding how to use artificial intelligence techniques such as text synthesis and content analysis to generate dynamic and automatically renewable content.</li></ul>&nbsp;Target audience:All those interested in the field of media and wishing to refine their skills as comprehensive media professionals.&nbsp;Certificate and Graduation Projects&nbsp;Upon completion of the course, trainees receive an certificate from Sky News Arabia Academy, in addition to individual graduation projects for each trainee.&nbsp;

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Objectives:<ul><li>Learn the knowledge and skills needed for TV presenting.</li><li>Deal with the camera, and coordinating with a production team.</li><li>Knowledge of broadcasting for television.</li><li>Interviewing guests, keys to the success of television interviews, secrets of the newsroom, proper Arabic language skills</li><li>At the end of the course, each trainee will be able to record 2 short news bulletin.</li></ul>Course outline:<ul><li>Body language and communication,</li><li>Learn how to deal with the camera in TV and live interviews; how to use voice and breathe.</li><li>Conducting political interviews; how to prepare for newscasts and interviews.</li><li>Working in a newsroom,</li><li>presenting news with video walls</li><li>Learn editorial basics, elements of a news bulletin; types of guests and how to choose them?</li><li>Breaking news and coverage; how to coordinate with a production team?</li><li>The principles of news analysis and question writing; mistakes to avoid</li><li>letter exits.</li><li>Voice casting.</li><li>Casting from the autocue.</li><li>white language.</li><li>Get rid of the accent.</li><li>Formation and analgesia to improve diction.</li><li>Throwing and breathing.</li><li>Language skills and errors</li></ul>Target audience:<ul><li>Media and Political Science graduates, social media influencers, those with an interest in presenting</li></ul>&nbsp;&nbsp;Trainees will be able to record 2 short news bulletins at Sky News Arabia studios, and they will receive an official certificate qualified from Sky News Arabia Academy.

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TV Presenting - Level 1 & Level 2

Michella Haddad

Michella Haddad - Sky News Arabia Academy

Michella Haddad

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