Courses - Sky News Arabia Academy

Building on the foundational concepts introduced in Level 1, "AI for Content Creators: Advanced Level (Level 2)" is designed to take your skills to the next level. This course delves deeper into the advanced applications of artificial intelligence in content creation, focusing on sophisticated techniques and tools that can enhance creativity, efficiency, and engagement. Whether you are looking to optimize your content strategy, generate high-quality content at scale, or leverage AI for deeper audience insights, this advanced course will provide you with the knowledge and skills necessary to excel in the ever-evolving digital landscape.

Writing for digital and supporting media. In the world of the digital, millions of websites compete to attract the largest readership, and through this course, participants will learn how to enter this competition by training in the nature of website writing, identifying target audiences, and providing material quickly and accurately, supported by multimedia that increases its appeal, such as video clips or photo albums.

You are an economic specialist - you just don’t know it yet. From daily shopping to buying a car, real estate or simply budgeting for the week, you are making economic and financial decisions on a daily basis.   In this course, you will learn everything journalists need to specialize in the business sphere, in addition to acquiring the basics of economics and the dynamics of financial markets and bourses. Contrary to what some may think, financial journalism is a vibrant field with constant updates and changes. Journalists need to hone their skills and acquire financial knowledge to produce topics and stories that are interesting to large audiences.

A detailed course on the basics of radio writing and how to prepare reports for radio. The course covers the main strategies for writing all types of reports; how to write for the ear, how to use language and audio clips to support text, and finally how to produce a complete radio package.

A newsroom hosts a number of media specialists with different roles, from news editors writing stories, reporting department collating external stories and news, and the planning department preparing coverage of important events, to a specialized department for introducing guests, providing information, analytics and updates. Ultimately, all these parts work together to support the news bulletin. However, it is the news producers who prepare the news bulletin and coordinate all those parts. This course will outline a news producer’s responsibilities, from checking news to timekeeping and maintaining editorial policy.

A detailed course on the basics of radio writing and how to prepare reports for radio. The course covers the main strategies for writing all types of reports; how to write for the ear, how to use language and audio clips to support text, and finally how to produce a complete radio package.